ROUTES EUROPE: Low-Cost Airline Briefings in Route Exchange Lounge

Not to be missed later today (Monday) are the briefings from airlines in the Route Exchange Lounge. Network development executives from Aer Lingus, easyJet and Vueling Airlines will outline their route plans and possible markets for future growth.

Schedule:
11.25 – 12.10 Aer Lingus Briefing – Location: Chiesa Room (by Invitation Only)
14.55 – 15.40 easyJet Briefing – Location: Chiesa Room (by Invitation Only)
16.10 – 16.55 Vueling Briefing – Location: Chiesa Room (by Invitation Only)

Jon Woolf, Vice President Consultancy Services for ASM will also be making a presentation at 12:15, titled Route Business Case Analysis – Boom or Bust? Airports are becoming increasingly adept at supplying detailed market briefings, including route ‘business cases’ to airlines as part of the sales engagement process. But is it enough? Are there other things that airlines are looking for from airports that will add further value to the process? Come and hear about the tools you need to help you succeed and deliver results for 2011 and beyond.