Norse CEO Outlines Transatlantic LCC Ambitions

Norse Atlantic Airways Boeing 787s will have economy and premium-economy cabins.
Credit: Norse Atlantic
Establish a Norway-based, transatlantic long-haul LCC operating Boeing 787s. If the business plan sounds familiar, it’s because it has been done before and the ending wasn’t pretty. Norwegian Air Shuttle, which restructured after not being able to sustain its transatlantic long-haul LCC model using...

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