Getting Personal

Credit: Airbus
More and more, airlines want their customers to know they really know them. Airlines see personalization as a way to differentiate their service and build customer loyalty in an increasingly competitive market. And they also see new revenue opportunities from customization. Some of this...

Subscription Required


This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.

Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.

Already an AWIN subscriber? Login


Did you know?  Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.