Daily Memo: Looking For Loyalty Lifts, Smaller Carriers See Progress
Credit: Nadezda Murmakova / Alamy
Eyeing planned enhancements, Allegiant Air aims to double the share of revenue earned by its co‑branded credit card from the current 5%. While modest compared to larger legacy carriers, the goal reflects a broader trend as smaller U.S. airlines revamp loyalty programs in pursuit of better profits...
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Daily Memo: Looking For Loyalty Lifts, Smaller Carriers See Progress is published in Aviation Daily, an Aviation Week Intelligence Network (AWIN) Market Briefing and is included with your AWIN membership.
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