SIERRA EXPRESSWAY FLUNKS PR TEST
Startup California regional Sierra Expressway has shut down after just under six months in operation. The Oakland-based carrier had played the public relations card perhaps more than any other carrier of its size. It began service from Oakland with a publicity blitz, and kept it up through most of...
Subscription Required
This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.
Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.
Already an AWIN subscriber? Login
Did you know? Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.
Related Content
