Air China to boost direct sales to 50% in 2017

Credit: Airbus
Air China aims to boost direct sales of tickets from 27% to 50% in 2017 as a part of its strategic initiatives to improve its e-commerce platform. As a result of the new policy, Air China would impose huge fines on domestic online travel agents (OTAs) and even cancel the qualifications of OTAs if...

Subscription Required


This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.

Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.

Already an AWIN subscriber? Login


Did you know?  Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.