Daily Memo: Does United Have What It Takes To Go Premium?

United 737 MAX 9 seats
Credit: United Airlines
While most airlines are busy targeting leisure travelers during the COVID-19 pandemic, United Airlines has seized on the crisis as an opportunity to reimagine itself as a premium airline brand. How that plays out will shape not only United, but the plans of its rivals and the North American...
Ben Goldstein

Based in Boston, Ben covers advanced air mobility and is managing editor of Aviation Week Network’s AAM Report.

Subscription Required

 

Daily Memo: Does United Have What It Takes To Go Premium? is published in Aviation Daily, an Aviation Week Intelligence Network (AWIN) Market Briefing and is included with your AWIN membership.

Already a member of AWIN or subscribe to Aviation Daily through your company? Login with your existing email and password

Not a member?  Learn how to access the market intelligence and data you need to stay abreast of what's happening in the air transport community.