Aer Lingus refreshes image, continues transatlantic expansion

Credit: Aer Lingus
Aer Lingus has unveiled a major brand identity update, as it seeks to maintain its position in what it describes as the leading value carrier on transatlantic routes. At an event at Dublin Airport Jan. 17, COO Mike Rutter said its new business model involved 50% of its passengers using Dublin as a...
Alan Dron

Based in London, Alan is Europe & Middle East correspondent at Air Transport World.

Subscription Required

 

This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.

Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.

Already an AWIN subscriber? Login

 

Did you know?  Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.