ProColombia

At the Routes Americas Awards, ProColombia was named Destination winner in recognition of the country’s strongest year on record for international connectivity.

The Routes Americas 2025 Awards honor excellence in airport and destination marketing, featuring 15 airports, five destinations and five airlines as finalists.

Ribero tells Routes which markets Colombia is focusing on as it looks to bring overseas tourists back post-COVID.

Julián Guerrero, tourism vice president at ProColombia, tells Routesonline about the organisation's hopes at Routes Americas 2019.