To date, passenger traffic between the major cities of Dar es Salaam and Nairobi, which have a combined population of over eight million people, has been limited by high air fares which we believe, have excluded large parts of the local population from air travel. The only alternative to flying is to undertake a long and difficult journey by road, which can take up to 12 hours.
The annual Routes Marketing Awards are highly regarded as the most prestigious awards in the industry as they are voted for and judged by the airline network planning community. They provide the airline community with the chance to have their say, regarding the airport or tourism authority they think has provided the best overall services to them relating to route development and marketing over the past year, to establish new or maintain and develop existing routes.
The mystic spice island of Zanzibar in the Indian Ocean will take the total number of destinations in the airline’s African network to 20 cities. The new destination is a popular island holiday spot for leisure travellers with its white sandy beaches, abundant wild life, rich culture and long history.
The carrier’s entry into Tanzania is no real surprise as the country is a regional hub for tourism in East Africa and in 2013 the country welcomed over one million tourists. According to the Tanzania Tourism Board (TTB), this figure looks set with to double with two million tourists forecast by 2017.
The annual Routes awards are highly regarded as the most prestigious awards in the industry as they are voted for and judged by the airline network planning community.
