SkyTeam To Launch Third Phase Of $18 Million Ad Campaign
SkyTeam plans to launch the third phase of its ongoing advertising campaign, an $18 million ad buy, with print spots appearing around the world beginning April 15. SkyTeam again used the agency BETC Euro RSCG to create the "Caring Hands" campaign, emphasizing the alliance's focus on passengers. The...
Subscription Required
This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.
Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.
Already an AWIN subscriber? Login
Did you know? Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.
Related Content
