CFM Launches Marketing Counterattack On IAE
Medium turbofan specialist CFM International has launched a newly aggressive attack on rival International Aero Engines with a recent mailing to airline customers and suppliers pointing out in unusual detail CFM's claimed maintenance cost advantage over IAE. Typically engine marketers have reserved...
Subscription Required
This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.
Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.
Already an AWIN subscriber? Login
Did you know? Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.
Related Content
