Branding Deal With SIA Clears Path For Virgin Australia

Virgin Blue will from now on operate its domestic services as Virgin Australia, and the group’s international carriers will also take on the new name by the end of the year after a complex branding dispute involving Singapore Airlines was resolved. An agreement was reached recently with Singapore...

Subscription Required


This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.

Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.

Already an AWIN subscriber? Login


Did you know?  Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.