BA Begins Using New Method For Internet Advertising

British Airways claimed to be the first company in the U.K. to use the "latest" online advertising methods to begin promoting the airline's new inflight improvements. Online advertising was developed in cooperation with Unicast and DoubleClick, and the site was designed by Agency.com. BA highlighted...

Subscription Required

 

This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.

Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.

Already an AWIN subscriber? Login

 

Did you know?  Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.