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Magazine Issue

Aviation Week & Space Technology 2006-06-26

VOL. 164 NO. 26 June 26, 2006

Face to Face

article

Boeing Chief Outlines Strategy for Keeping the Company's Turnaround on Track

Jun 26, 2006
Aviation Week & Space Technology: Boeing has regained its competitive advantage on Airbus in a remarkably short period of time. What is the likelihood that this reversal of fortunes could foster creeping complacency, or a resurgence in arrogance that caused Boeing to underestimate Airbus a decade ago?