Senior Director, Group Digital Content Strategy, Aviation Week Network
London, UK
Summary
Rupa leads the Aviation Week Network's digital content strategy, content marketing and audience engagement.
Since joining in 2010, Rupa has ushered Aviation Week into a more mobile, social and digitally interactive era. She leads a team that has won several awards for excellence in digital content and social media.
Previously, she led multi-stakeholder communications at London City Airport where she was responsible for a number of high profile campaigns. Prior to that, she worked in brand communications and public relations roles in the business and leisure travel industry.
A debate about the need for global flight tracking and data streaming is back on the airwaves after AirAsia flight QZ8501 disappeared from radar on Dec. 28 and the Airbus A320’s emergency locator transmitters failed to emit signals before entering the Java Sea.
