For Latin America, A New Airline—Every Year

Credit: Airbus/P. Pigeyre
How’s this for an ambitious growth plan: VivaLatinamerica, the holding company that operates Mexico’s VivaAerobus and Colombia’s VivaColombia, is on track to launch a third airline next year. It then plans to start a new Viva-branded airline every year after that. The company is launching a Costa...

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