Gulf Air's first photo and video contest draws thousands of entries

Gulf Air's First Photo and Video Contest launched recently at its Facebook website has become hugely popular by attracting thousands of people from across the airline's entire network.

First of its kind in the region, the 10-week contest launched on 10 July has already won over 3200 fans and received more than 2000 photo & video entries so far from Bahrain, Saudi Arabia, UK, UAE, India, Qatar, USA, Pakistan, Philippines, Oman, Malaysia, Germany, Kuwait, Italy, Jordan, Canada, France, Greece, Sudan and Thailand.

The contest invites people to enter photos and videos of any of Gulf Air’s destination cities and the entries are judged by a team of professional photographers to select the best photograph and video every week. The winners will be rewarded with a free ticket to fly to one of Gulf Air’s destinations.

“We are amazed by the enthusiasm and keenness people have shown in taking part in the contest,” says Gulf Air director sales and distribution Lars Denlew.

“Running such a contest online in a social media website is the first of its kind in the region and we are pleased to have set a trend by creating a new genre of creative and enthusiastic fans for Gulf Air.”

“The contest not only shows the growing popularity of social media websites these days but also goes to prove how these new media have been embraced by people and the business alike.”

Denlew added: “Gulf Air already has over 7000 fans on Facebook, another first in the region, and together with the photo and video contest website, we have become a leader in the online social media scene in the region.”