Virgin Blue Cuts Routes

In the wake of a massive downturn in profit forecasts. Virgin Blue Holdings Ltd is set to reduce or cut services to Fiji and Phuket, newly appointed CEO John Borghetti has told newspapers.

The airline may also reduce its three brands - Virgin Blue, Pacific Blue and V Australia to a single brand name - Virgin Australia Airlines.

The Group’s long-haul V Australia is exploring closer networking opportunities with Delta.

It's believed that Borghetti has identified improvements to its premium products, refurbishment of lounges and an upgrading of its loyalty program in moves aimed at switching the emphasis from leisure to business travel.

Source: TravelMole