Dublin Airport has, for many years, been to the forefront in sharing the financial risk of new routes into and out of the airport with our customer airlines' stretching as far back has the early 1990's. We has strived to reinforce a partnership approach in developing opportunities for airline operators and share in the risks associated with starting new routes and growing traffic at the airport.
For a number of years we have supported our airlines through our long and short haul route support schemes. Our long haul route support scheme give airlines operating a new route annual discounts of 100%, 90%, 75%, 50% and 25% on passenger charges, aircraft parking, airbridge and runway movement charges over 5 years. The short haul route support scheme gives annual discounts of 100%, 75%, 50% on passenger charges, aircraft parking, airbridge and runway movement charges over 3 years. To find more detail and qualifying criteria on our route support schemes click here,
However, we are aware that the global recession has affected airlines and their partner airports, with the drop in passenger numbers over the last 18 months being particularly dramatic. During these difficult times the DAA has developed a new innovative incentive scheme to support those already in place for promoting new routes.
The new incentive scheme is aimed at growing the transfer market which has been identified as a segment of traffic which under performs at Dublin. This scheme offers all airlines selling through fares on through tickets on specific routes (i.e. from a qualifying origin airport to a qualifying destination airport via Dublin) an inbuilt incentive to maximise their transfer throughput. In developing such a transfer offering, DAA wishes to promote passenger transfer traffic at Dublin Airport in a similar way as is done in some of its peer airports. DAA would expect that the scheme at a minimum would encourage operators to increase:
- Dublin's network by strengthening the profitability of marginal routes and encourage the development of new routes
- Dublin's market share in the transfer passenger market between destinations not served directly
- Dublin's market share amongst price-sensitive passengers between destinations served directly
- Use of the Customs and Border Protection (CBP) facility when it opens in Dublin Airport in late 2010
To avail of DAA Transfer incentive Scheme, an operator will be required to demonstrate that it will actively promote Dublin as a transfer airport in order to both sustain and grow traffic on the routes it nominates.
Along with these generous incentive schemes the DAA also looks to support the airlines by providing marketing support. Here we arrange co-operative funding to assist in the promotion of new routes, and provide market knowledge which will help an airline enter the Irish market with the necessary support to drive growth.
For full details on the scheme please visit our website
Or contact our team:
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