SPA develops a nose for the customers

Mike Martin meets the company that plans to dominate the private charter business. Every month the top team at Saudia Private Aviation (SPA) hold a special meeting with only one item on the agenda – to review customer complaints. The issue might be as simple as the customer who was dissatisfied with...

SPA develops a nose for the customers is part of Aviation Week Network's complimentary online access.

Register now to view this content, plus receive complimentary access to insights from our experts in the global aerospace, air transport, mro, defense and space and business aviation communities.

Already registered to Aviationweek.com or AWIN? Log in with your existing email and password.