NATA Implements Brand ‘Evolution’ Across Services

The National Air Transportation Association (NATA) has updated its branding with a new logotype that will be reflected across its family of services.

“Throughout our 83-year history, NATA has witnessed and celebrated our industry’s resilient, innovative, forward-thinking, customer-first, and mission-focused nature,” said NATA President and CEO Curt Castagna. “Our new look demonstrates the forever-forward movement of the industry and our members, rising from the foundation of our rich history. We are excited to highlight our contributions to our members’ success and role as industry connector through our new brand.”

The association said the “brand evolution” will be reflected in the family of services it offers, including the NATA Safety 1st training program, Sustainability Standard, and Insurance Programs.

NATA, based in Washington, D.C., represents 3,700 aviation businesses, including FBOs, Part 135 carriers and fractional ownership companies. The tagline, “On the Ground, In the Air, At the Hill,” describes the association’s commitment to advocacy in all phases of aviation from safety training to governmental affairs, policies, and regulations.