Jeff Bezos has an expensive enthusiasm, and plenty of money to finance it. To bankroll Blue Origin, the Amazon founder says he just sells $1 billion worth of Amazon stock a year. His personal reusable space launch enterprise is “doing fine” with that business plan, according to Bezos, whose entrepreneurial skills recently moved him up to the No. 3 position in Forbes’s worldwide personal wealth tally at an estimated $77.8 billion. He is not the only billionaire spending big ...

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