ATR Targets Saab In U.S. Market Push

Credit: ATR
When ATR executives traveled around the U.S. in a new ATR 72-600 in May 2016 as part of a “reintroduction” of the turboprop for regional routes, CEO Christian Scherer said it showed “customers and other stakeholders that this is not a ratty old propeller airplane” and it “reset expectations.” Since...

Subscription Required

 

This content requires a subscription to one of the Aviation Week Intelligence Network (AWIN) bundles.

Schedule a demo today to find out how you can access this content and similar content related to your area of the global aviation industry.

Already an AWIN subscriber? Login

 

Did you know?  Aviation Week has won top honors multiple times in the Jesse H. Neal National Business Journalism Awards, the business-to-business media equivalent of the Pulitzer Prizes.