Interview With Two Top Executives at Brazil's Gol Airlines
Modeled on low-cost domestic airlines in the U.S. and Europe, four-year-old Gol Linheas Aereas Inteligentes S.A. has captured 27% of the fledgling passenger market in Brazil. Gol--Portuguese for "goal," a play on the immense popularity of soccer in Brazil--was started by the Aurea Group, Brazil's...
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