After a year of global recession, and with its premier airplane development programs in intensive care, Boeing is acknowledging that it is time to address another thorny issue—strategic planning for two programs that set delivery records last year, the 737 and 777. Signaling the company’s highest priority, CEO James McNerney says “some pretty detailed thinking” is underway on production alternatives for the 737, which accounts for about 70% of Boeing’s orders. The alternative would ...


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