Airbus Industrie is still widely perceived as more concerned with market share than profits. But in its analysis of the A3XX development program, the European consortium vows it will launch only if it is convinced the project will be financially successful. All assumptions are being challenged, according to Financial Controller Ian Massey. ``It's a question of eliminating all the risks,'' he said. Massey noted that Airbus shareholders will expect a certain return on investment. ...

THIS CONTENT REQUIRES SUBSCRIPTION ACCESS

You must have an Aviation Week Intelligence Network (AWIN) account or subscribe to this Market Briefing to access "Airbus Approaching A3XX With Caution".

 

Current Aviation Week Intelligence Network (AWIN) enterprise and individual members: please go to http://awin.aviationweek.com for access.

 

Not currently a subscriber? Click on the "Learn More" button below to view subscription offers.

Already registered? here.