CSeries killer or not, Airbus launches A320NEO but keeps an eye on what is next
Airbus may be pitching its strategy to reengine the A320 family as the “minimum change approach,” but the potential consequences for it and its supply chain and rivals could be anything but that. But for those on the sidelines of the A320NEO (New Engine Option), like Bombardier and Rolls-Royce, the competitive landscape looks far worse. Rolls faces big questions about its product strategy (see p. 29) and Bombardier’s CSeries, already hurting for orders, faces a new rival with far ...
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