PrivateFly, an on-demand charter service provider, has begun private jet flights between London Luton and Geneva during ski season, which runs Dec. 1 through Feb. 28, for a fixed price of $6,827. The company will use Nextant 400XTi private jets for groups of up to six passengers. The price is 30% less than usual market pricing, the private jet booking company said. Customers traveling to the slopes can also book a private helicopter transfer from Geneva airport to their ski resort. 

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