View With a BEER


We just wrapped the first day of MRO BEER (Baltics, Eastern Europe, Russia) in Vilnius, Lithuania. What a day!

Talking with many people here has prompted the following thoughts and facts:

1. Althought we tried to define this area for topic purposes, many people debated the definition of the region and what really constitutes the "region." You're right: MRO is a cross border industry that goes beyond the BEER borders. Is the Baltics, Eastern Europe and CIS a logical configuration? Perhaps no, but it concentrated our discussion around a region. (And yes, the BEER acronym seems to be popular.)

2. People really seemed to like having this focus and cross pollinating their contacts. One airline I met is seeking sources for line and base maintenance, training, spare parts support etc. He's here to find partnerships. Another gentleman from Finland is seeking contacts in Russia. A person is Russia is looking for MROs in the eastern part of Europe...

3. While we talked about a lot of trends from the region, maybe everything wasn't new to everyone. That's okay. I think attendees learned something and a few were glad to affirm what they suspected was happening in the region.

4. I asked a lot of people what they learned today, and two things often came up. First, don't burn your bridges because you never know who your next partners will be. People expect more consolidation and partnerships. Two, the big might not succeed: its the strongest who will survive. I wrote those two points in my notes, too.

Signing off from Vilnius for the day. See you tomorrow.

Please or Register to post comments.

From The Archives

Aviation Week is approaching its 100th anniversary in 2016. In a series of blogs, our editors highlight editorial content from the magazine's long and rich history.


Aug 27, 2015

Aviation Week Lifts Veil On Boeing B-52 Bomber (1952) 14

In 1952, Aviation Week provided the first details on the new Boeing B-52 bomber....More
Aug 14, 2015

Bonanza Travel Pays 3

The legendary Beechcraft Bonanza has an impressive production record, so perhaps the marketers back in 1949 were onto something when they coined the phrase "Bonanza travel pays."...More
Aug 14, 2015

Venerable Boeing 727 Prototype To Fly Again 28

The most famous 727, the prototype aircraft which would join United as N7001U, was delivered to the airline in October 1964 having served its time as a Boeing test aircraft....More
Aug 13, 2015

Aviation Week And The Bomb

Aviation News did not predict how nuclear weapons would change the world. But neither did anyone else....More
Aug 13, 2015

Collins Radar Takes The Ups And Downs Out Of Flying

Turbulence? Rockwell Collins had a solution for those bumpy rides in the early 80s with its WXR-700 Doppler Weather Radar....More
Blog Archive
Penton Corporate

Sponsored Introduction Continue on to (or wait seconds) ×