In October 2007, AW&ST’s now editor-in-chief, Joe Anselmo, reported on the elusive "market of tomorrow,” when Chinese business aviation was just starting to open up to Western suppliers. Then, many industry veterans were skeptical, according to Anselmo’s report. “They'll only believe the Chinese business jet market has arrived when they see it.” (Read his full report here)
Fast-forward six years: the Chinese market has grown powerfully. Gulfstream’s success there shows the Chinese have a taste for big jets, and there’s no sign of that changing. So as Embraer and Cessna enter the market with local production plants, will Chinese buyers really want to buy these smaller jets — and the turboprops and lighter aircraft China is investing in?
That’s the question on the cover of the October 14 issue of Aviation Week & Space Technology, and one that is sure to be a key discussion point at the upcoming National Business Aviation Association annual gathering in Las Vegas.
Digital subscribers can read our full business aviation package on tablet devices.